TriMet needed help clarifying the different programs they offered to Oregon’s businesses and universities. I collaborated with a copywriter to take all of the existing written and online materials previously part of the kits and rearrange the content into a friendlier format including examples, charts and helpful tips.
I used icons to help identify the content of each page. Little extraneous bits of information that didn’t seem to flow in the copy were made into helpful tips and sprinkled throughout the booklet. I worked within the given parameters to create a booklet jacket that would be cost-saving and compliment the booklet.
Role: Designer and Production Artist
Software: InDesign
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